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How to Create Family Values Together – Chris and Melissa Smith – 422

By luismaya
November 22, 2022



What lessons can families learn from businesses? Have you ever thought of formalizing your values as a family and creating a vision statement?

Ellen and I had the privilege to chat with Chris and Melissa Smith, founders of Family Brand, and loving parents to five kids. We discuss what it’s like to have (and come from) an unusually large family, their near-divorce experience, and how they are now happier and stronger than ever before. They talk about why they founded Family Brand, and highlight the importance of working on oneself first and, and being very intentional with your commitment to your partner and parenting to co-create a brand unique to your family unit and why/how that’s helpful.

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